I’ve been thinking a lot lately about how much we’ve changed when it comes to our morning routines. If you look back just a generation ago, most of us were tea drinkers. It wasn’t just a drink; it was part of our culture, a moment to pause and enjoy a break. But now, something has shifted. We’re reaching for coffee more often, whether it’s for that energy boost or a little comfort. And it’s not just about drinking it at home—we often head out to cafés for our coffee fix.
Let’s be real—how often do you find yourself going out for a cup of tea? Not that it doesn’t happen, but it’s a lot more common to go out specifically for coffee, right? We go out to Starbucks, Third Wave, Costa Coffee, or Café Coffee Day, not just for the caffeine but for the whole experience. Coffee has become more than just a drink. It’s about socialising, finding a moment to focus, or just enjoying a good cup of something that feels a little special.
But if I’m honest, the taste of the coffee is probably one of the biggest reasons we step out to grab it. Let’s be clear—it’s not the only reason. Sometimes we go out for the vibe, the atmosphere, or just to get out of the house. But when it comes down to it, we want coffee that tastes great. Something that feels like it’s worth sipping, not just a quick fix. And here’s the big question—if taste is what you’re after, why not make that same coffee at home?
The Café Experience: Why Do We Go Out for Coffee?
I know, making coffee at home doesn’t always give you the same satisfaction as a cup from your favourite café. It’s different. The texture, the flavours, the richness—it’s all part of what makes the café experience so appealing. That’s why we keep going back to places like Starbucks, Blue Tokai, or Costa Coffee. They’ve set a high bar, and it feels like what we make at home just doesn’t measure up.
But here’s where it gets interesting. A lot of the coffee we drink at home, especially the instant kind, just doesn’t cut it. It’s like trying to compare a fresh apple to a processed apple juice. Sure, they’re both from apples, but they’re not the same thing. Instant coffee loses a lot of its flavour, its depth. And that’s where we often get disappointed.
Can You Make Café-Quality Coffee at Home?
So, let’s get to the point—can you actually make café-quality coffee at home? If you’re just looking for the caffeine kick, any coffee will do. But if you’re after the taste—the real, rich, full-bodied experience—that’s where it gets tricky.
I’ll be honest: most instant coffee out there falls short. It’s convenient, but it’s not giving you that depth of flavour you get at a café. That’s the gap we’re trying to bridge at Bestia Brisk. We wanted to create an instant coffee that comes as close as possible to what you’d get from your favourite coffee shops. Now, I’m not saying we’re there yet, but we’re close. Really close.
We’ve sourced our beans from the same kind of farms that supply your favourite cafés—places like Starbucks, Blue Tokai, or Third Wave Coffee Roasters. And we’ve worked hard to create a blend that gives you that café-like taste, without needing fancy brewing equipment at home.
Why Does It Matter?
Here’s the thing—when you drink instant coffee, you’re not just settling for convenience. You’re often compromising on taste. It’s like choosing apple juice over a fresh apple. Sure, it’s still an apple, but you can taste the difference. But even with apple juice, you can tell when it’s made from good-quality apples, right? That’s exactly what we’ve tried to do with our coffee. We’ve focused on making sure that even though it’s instant, it still has that rich, smooth, café-like taste. You’ll be able to tell the difference.
And I’m not saying that making instant coffee at home will completely replace your café visits, but it’s pretty close. We’ve tried to create something that makes you feel like you’re not missing out, even when you’re brewing your coffee at home. When you take that first sip, you’ll notice the texture, the smoothness, the layers of flavour that you’d usually only get at your favourite café.
We’re Close—Really Close
At Bestia Brisk, we’ve worked hard to get as close as we can to that café experience in an instant cup. And while instant coffee will never be exactly the same as a freshly brewed cup, we’re really proud of how far we’ve come. The texture is there, the flavour is there, and we think you’ll notice the difference the moment you take a sip. It might not be 100% café-perfect, but it’s close enough that you’ll feel it on your palate and think, “Wow, this is good.”
The Evolution of Coffee at Home
We’ve come a long way from being a generation that mainly drank tea to becoming full-fledged coffee lovers. And while going out for coffee will always be part of our culture, there’s something to be said for being able to brew a café-quality cup at home. Whether it’s for convenience or taste, we’re trying to make that experience as close as possible with Bestia Brisk.
So, the next time you’re craving a great cup of coffee, try making it at home. You might be surprised at how close we’ve come to bringing that café experience right into your kitchen.